Saturday, 29 November 2014

I am back, get featured!

I am back.... get featured!

I frequently read TechCrunch, NextWeb and Mashable and recently I have been wondering, what does it actually take to be featured? There are thousands of app developers out there and with the saturated market what is the actual chance of an independent 'indie' being picked from the crowd?

Over the past few months I have been watching this with interest, but if you aren't an ex-Google employee, current dominating app owner or Mr Zuckenburg himself then don't hold your breathe. 

Being based in the UK it is apparent that there is very limited exposure of people here in the big players articles.  Actually, unless you have a Valley post code or a view of the Golden Gate Bridge from your office window there is little exposure happening. 

Don't get me wrong, I would love to live and work in San Fransisco, and the inflated rent definitely justifies the exposure, but what hope do the average Joe have of making it in the mad world of Apps?

Even Apple themselves are making it increasingly difficult to get noticed. Individual charts have been limited to 150 and there is no 'new' section in most categories.  Unless you have a pretty awesome Marketing team, with a substantial budget, how do you get exposure???

Seriously, how?

Now that I am exam and high level of stress free I am getting back to blogging about apps that aren't immediately feature and from the big boys. This may be a small, and possibly insignificant vow, but hey everyone loves the under dog right?!

I  won't promise to create full reviews for every app I review but I will write something for every one I download, it could be an excited, angry, amazed or frustrated rant, but I am going to give it a go!

I don't like all Apps, in fact I am pretty choosy about what I do and don't like! I love logic, word and number games. I like apps that have a purpose not just a presence. Growing up I loved my MegaDrive, NES and I have every type of GameBoy released.  I attempt fighting games and driving games but I have limited skills and patients for them. My phone is frequently "borrowed" by a six year old so its not unheard-of for me to get his views on kids apps, he will do anything to use Aunty Gemma's phone. 

I have a honours degree in Computer Studies and have worked within the IT environment since I was 17 (over 13 years). I am not a tech nut, I like what I like. I can code but don't. After far too long of being a Windows girl I am now a full Apple convert.

I love watching TV shows back to back, it is driving me nuts waiting for a weekly instalment of The Walking Dead and American Horror Story: Freak Show. I Recently watched Mad Men 1-7 series back to back and of course I loved Silicon Valley.

I have just got a kitten, who is insane! She has figured out how to switch my phone alarm off and if that fails slumps across the phone to get attention.  

Sorry this has been a long winded ramble of words, but I am excited to get back to reviewing... role on the 17 December so I can see the apps better on the iPhone 6!

If you would like me to check out your app tweet me on @gemsappreview or mail me on

Happy app developing, playing and enjoying! Gem